Product

I didn't have a lot of time to work on a nice design for my product because im an audio student and i don't really know how to draw or how to use Photoshop but ill make sure to explain the ideas i have for the face of my product.
"A company with limited resources might decide to serve only one or a few special segments or “market niches.” Such “nichers” specialize in serving customer segments that major competitors overlook or ignore."

The package for my product will be entirely made of eco-friendly materials, its going to have a laughing crab on the front thats going to be pointing the back of the package so people feel the curiosity of turning it over and reading the cool stories and positive messages we intend to include. It is also going to have a tooth pick and a small bag of sriracha sauce to complete the outside. Some of the packages will have drink prices inside the that can only be use at the bar where the package was first open.

"Companies should manage customer equity carefully. They should view customers as assets that need to be managed and maximized. But not all customers, not even all loyal customers, are good investments. Surprisingly, some loyal customers can be unprofitable, and some disloyal customers can be profitable."

Loco crab corn nuts is going to sell each package for 5 dollars for about 7 Oz. A lot of people might not like the price at first but they will realize its worth every dollar.

"Guided by marketing strategy, the company designs an integrated marketing mix made up of factors under its control—product, price, place, and promotion (the four Ps). To find the best marketing strategy and mix, the company engages in marketing analysis, planning, implementation, and control."

Every Time a person opens a package of my product i want them to feel curious and attracted by the nice smell coming out of the bag. The unique and exotic flavor of my product is going to change the way people feel about corn nuts.